Privacy Policy

Privacy Policy

This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from www.conceptflwd.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically gather certain details about your device, such as your web browser, IP address, time zone, and some cookies installed on your device. As you browse the Site, we also collect data about the web pages or products you view, the websites or search terms that refer you to the Site, and how you interact with the Site. This automatically collected data is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • Cookies: Data files placed on your device or computer, often containing a unique anonymous identifier. For more information on cookies and how to disable them, visit www.allaboutcookies.org.
  • Log Files: These track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and timestamps.
  • Web Beacons, Tags, and Pixels: These are electronic files used to track browsing activity on the Site.

When you make or attempt to make a purchase through the Site, we collect specific information, such as your name, billing address, shipping address, payment information (including credit card details), email address, and phone number. This is referred to as “Order Information.”

When we mention “Personal Information” in this Privacy Policy, it encompasses both Device Information and Order Information.

By subscribing to FLAWED/FLWD text notifications, you agree to receive automated marketing messages about our products and services at the number provided during subscription. Messages may be sent via automatic dialing systems or other technology, with recurring frequency. Consent is not a condition of purchase. Standard message and data rates apply. Reply STOP, END, CANCEL, UNSUBSCRIBE, or QUIT to opt-out and HELP for assistance. You may receive a confirmation text upon opting out. Attempts to opt-out via methods other than the designated commands are not considered valid.

How We Use Your Personal Information

We use the Order Information we collect to:

  • Fulfill orders placed on the Site (processing payments, arranging shipping, and providing order confirmations).
  • Communicate with you.
  • Screen orders for potential risk or fraud.
  • Provide information or advertising, in line with the preferences you’ve shared.

We use Device Information to:

  • Screen for risk and fraud (especially your IP address).
  • Improve and optimize the Site (e.g., analyzing browsing patterns and the effectiveness of marketing campaigns).

Sharing Your Personal Information

We may share your Personal Information with third parties to assist in its use as outlined above. For example:

  • We use Shopify to power our online store. You can read about Shopify’s privacy practices here.
  • We use Google Analytics to understand customer interactions with the Site. Learn more about how Google uses your data here and opt-out here.

We may also share Personal Information to comply with legal obligations, respond to lawful requests, or protect our rights.

Behavioral Advertising

We use your Personal Information to deliver targeted advertisements or marketing that we believe may interest you. Learn more about targeted advertising from the Network Advertising Initiative’s educational page: www.networkadvertising.org.

To opt out of targeted advertising:

You can also opt out using the Digital Advertising Alliance’s tool: optout.aboutads.info.

Do Not Track

We do not alter our data collection practices in response to “Do Not Track” signals from browsers.

Your Rights

If you are a European resident, you have the right to access, update, or request deletion of your personal information. To exercise these rights, please contact us via the information below.

Please note that for European residents, we process your data to fulfill contracts (e.g., when placing an order) or pursue our legitimate business interests. Additionally, your data may be transferred outside of Europe, including to Canada and the United States.

Data Retention

We retain Order Information for our records unless you request its deletion.

Changes

We may update this policy periodically to reflect changes in practices, regulations, or operations.

Minors

The Site is not intended for individuals under the age of 16.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Email: contact@conceptflwd.com
 Mail: FLWD/FLAWED RETAIL,  7/6403, Arya Samaj Road, Dev Nagar, Karol Bagh, Delhi- 110005.